Rules of Design 1-5

These are examples of the first five examples of design:

• Have a Concept

The concept is that the razor is so sharp it will give anything a nice smooth shave.

• Communicate - Don’t Decorate

The type has small flourishes but it makes the lettering ”feel” like New Orleans.

Simple presentation showing unification of both political parties.

• Speak with One Visual Voice

The two posters speak the same language.

• Use Two Typefaces Max

• Use The One-Two Punch

The image presents a point of view and then you get the punchline with the text on the bottom.